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"With OnPR on board it's been a whole different relationship. All we write
about is CRM and until OnPR came on board, I didn't even know the pr team at
Siebel or at their former agency. It was strange because you'd think we'd have
known more about what was going on at Siebel, but we didn't. We talk to OnPR
regularly and they proactively contact us on a regular basis."
Editor
"It's so much better working with someone who is both professional and
personable. Thank you."
Senior Editor
The following quote from a leading German editor translates to say that OnPR has a strong professional understanding of press work and for this reason the editorial office takes particular note of OnPR's topics, requests for backgrounders or interviews. OnPR understands the particular needs and requirements of the business press and by respecting this, has contributed in building good relationships between businesses (OnPR clients) and the German media:
"OnPR hat ein professionelles Verständnis von Pressearbeit und erweckt
deshalb in unserer Redaktion Aufmerksamkeit, sei es für bestimmte Themen,
Hintergrundgespräche oder Interviews mit Führungspersonal. Wir haben das Gefühl,
dass die Agentur die Einstellung und Meinung sowie die Informationsbedürfnisse
des Wirtschaftsjournalismus schätzt und berücksichtigt, was sich auch in guten
Beziehungen zu den jeweiligen Unternehmen widerspiegelt."
Jens Koenen, Handelsblatt
"I ran all aspects of Marketing for Bytemobile from Feb 2001 - Oct 2002. During
that time, we 'launched' the company publicly. OnPR was our agency of choice,
having earned the business over several other agencies. I will start by saying
that Byte was NOT an easy customer and I was NOT a very good manager. We delayed
the launch several times, resulting in several months lost, for a variety of
internal reasons. Yet, OnPR and Kyle, in particular, never once flinched, even
though it was a cash drain for them, and a face problem with the media and
analysts that they had to keep prepping. Fortunately for us, the story was a
winner and so all held in there. It was a great launch, was picked up by WSJ,
NYT, FT, all of the relevant wireless trade pubs, and has resulted in Byte's
dominance in the field, with business coming in, not just our going out."
Global Marketing Director
"OnPR supports and complements our media work in Germany on a strategic
level but also in the daily press work. The team offers competent and
professional counsel and beyond that shows high flexibility for our individual
demands, which they fulfill in a very dependable and trustworthy manner.
Essential to us is their approach, which is the results-oriented and proactive
implementation of tactics in close partnership with us."
Group Manager Central Europe, Siebel Systems Deutschland GmbH
"All of these positive analysts reports are a direct result of the spade work
OnPR did with them during your early work with Avogadro. The industry
validation of this acquisition is hugely important to Openwave and by extension
Ignition. I hope there is lots of high fiving in your office as well."
Jonathan Roberts, Partner, Ignition, upon Openwave Systems' acquisition of Avogadro
"In all my years in this business, I've never seen such a dramatic turnaround .
. . Is this a simple matter of public relations? If so, OnPR deserves a
life-long contract for what it has done for the organization (Universal Wireless
Communications Consortium) . . . It is a testament to what can been done by a
coordinated, determined and perfectly executed technical and marketing plan."
Konstantin J. Zsigo, Zsigo Wireless Data Consultants
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